"Woodworker's Guide on How & Where to Sell
Your Wood Crafts"
The "Woodworker's Guide on How & Where to Sell Your Wood Crafts" will help you start your very own profitable Woodworking business. All the basic information necessary to market and sell your work, step-by-step is presented in this book/CD using examples, forms and marketing campaigns. There’s more to becoming a professional woodworker than just making things. In order to have a successful Woodworking business you need to be able to sell your products and that's what this book is all about.
"Woodworker's Guide on How & Where to Sell Your Wood Crafts"
Book/CD No. 904 Reg.
$29.95
Sale $19.95
Below we have the table of contents and the Introduction...
Table of Contents
Introduction 11
Part 1 Woodworking as a Business 14
What Do You Really Want From Your Woodworking Business 14
The Dangers of the Comfort Zone 15
The Solution 16
Seven Steps to Success 16
If it Seems Overwhelming, Then Simply Get Organized 18
Part 2 Marketing/Advertising 20
Marketing Plan 20
Different Marketing Approaches 20
Crafts Fairs 22
Crafter’s Malls 29
Retail Stores 31
Sales Reps 35
Wholesale Trade Shows 36
How To Get Your Products Into a Catalog 37
Mail Order Selling 41
Business Cards 41
Post Cards 43
Brochures 44
Hang Tags 46
Internet 48
Craigslist Marketing 48
Etsy 50
custommade.com 53
Ebay.com 53
artfire.com 54
madeitmyself.com 55
shophandmade.com 55
Blogger 56
Public Relations Campaign 57
How to Write a Press Releases 58
Just Do It! 66
Part 3 Business Basics 68
How to Price Your Products 70
Managing Your Business 72
Record Keeping 76
Tax Obligations and Benefits 77
Other Considerations 80
The Financial Side 84
Make It Easy On Yourself 88
How to Learn From experience 88
Finding and Using Resources, Networks, and Support Groups 89
Managing Time and Stress 90
Glossary 92
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Introduction
If you love woodworking and want to increase your income, or become a full time professional, a great way to do this would be starting a home based woodworking business. Anyone who has reasonable skills can easily start his or her own woodworking business from home.
There are many examples of people who have become successful in the woodworking business. If you are really serious about it, then it is just a matter of time and hard work before you become successful with your own wood craft business.
It is common knowledge that quality handcrafted products are in great demand now and always will be. If your handcrafted products have beautiful design and is of good quality, a consumer won’t mind paying the high price.
Below I have listed plenty of reasons why working from home at your woodworking business can be a
great opportunity.
Flexibility
If you’re not working at a ‘day job’ while you’re launching your woodworking business, you’ll be available during the day for family. A woodworking business can be a good solution if you want to spend more time with your family but need or want to make some income and stay active in the business world.
Work to Your Strengths
You get to structure your own working conditions. If you are more focused in the afternoon and evening, you can chose to work at those times. As long as you’re meeting your customers’ needs, you can work in the way that works best for you.
Money
As an employee, you are limited by the wage your employer is willing to pay and the going rate for your particular field of work. As a business owner, you are only limited by the brains and motivation that you put into building your business. When you start your own woodworking business, the more effort and smart planning you put into your business, the more you benefit directly from your own work.
Responsibility
It’s your business. There’s no boss hanging over your shoulder, causing you stress or undermining your bright ideas. If you think a project is a great idea, you get to make it happen. You get to build something from the ground up that is your own and a reflection of your values.
Doing Something you Love and making money
If you are creatively inclined, then making money with art can be a very rewarding benefit of starting your own woodworking business. When you get to do what you love, it doesn’t feel like work.
No Commute!
As someone who used to waste 10 hours and $70.00 per week on gas commuting to work (this was when gas prices were about half what they are now), I still love the feeling of rolling out of bed and ‘commuting’ about 25 feet to my home office and shop.
$70.00 per week in gas is a $3500.00 per year expense just to get to work. 10 hours per week traveling to work adds up to 500 hours - almost 21 days - per year that I now get to spend with my family instead of sitting in traffic.
Part Time Flexibility
You can start your own woodworking business on a part time basis. Unlike some other types of businesses, you don’t have to jump into it full time right away. If you’re not ready to or interested in giving up your day job, or if you have other responsibilities that require a lot of your time, you can grow a craft business in a way that meets your other personal, financial and career needs and goals.
Relatively Low Costs
Compared with a business that requires a formal retail or office space outside of your home, the amount of money required can be relatively low. You’ll need to be very careful and strategic about where you spend your money and the nature of your product if you need to operate on a shoestring, but it is possible to launch a woodworking business on a budget.
Fewer Expenses
There are fewer expenses associated with working from home compared with working out of the home). There are some big, obvious expenses associated with working out of the home that may be eliminated if you choose to work from home instead. You’ll have fewer travel expenses if you currently commute, and possibly less child care costs if you have kids. Those expenses alone could total about $10,000.00 for a family.
There are also the little expenses that add up, like all of the office gifts that you’re expected to contribute to, a work wardrobe if that’s expected in your line of work, and eating out costs when you’re too tired from your work day to make lunch or dinner.
You have in your hands the information to help you start your very own profitable Wood Crafts business.
All the basic information necessary to market and sell your work, step-by-step is presented in this book using examples, forms and marketing campaigns.
There’s more to becoming a professional woodworker than just making things. In order to have a successful in the Wood Crafts business you need to study and learn the in’s and out’s of the business.
As your reading through this book, you’ll find that there are many ways to sell your products. I suggest that you start out with one or two marketing suggestions and go from there.
In this book I have given you the principles and practices needed to start a successful Wood Crafts business. I have approached the business of Wood Crafts from a realistic viewpoint, showing you step-by-step how to ensure your enterprise will flourish. I give you unique, proprietary, award winning furniture designs along with sound, creative marketing advice so you can fulfill your dream of doing what you love for a living. Take this program and make the first step toward building a rewarding and lucrative Arts & Crafts business of your own.
I hope that the information that I have given you will give you the knowledge required to make informed decisions about marketing your work, starting your business or running your current business more professionally.
Jack Briscoe
"Woodworker's Guide on How & Where to Sell Your Wood Crafts"
Book/CD No. 904 Reg.
$29.95
Sale $19.95
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